Virgin Hotels Adds to Corporate Leadership Team

MIAMI—Virgin Hotels, the lifestyle hotel brand by Sir Richard Branson, has added two members to its corporate leadership team: VP of Sales Leslie Kaminski and and VP of Finance Rory Lowe.

“Both Leslie and Rory bring fantastic, well-rounded insight that will be invaluable to our team. Their passion and expertise in the hospitality industry will be a tremendous asset as we continue to enhance our operational strengths across all disciplines and gear up for an exciting 2020,” said Raul Leal, CEO of Virgin Hotels.

Rory Lowe has joined Virgin Hotels as VP of finance.

Leslie Kaminski brings more than 20 years of sales experience to this new position. She will be responsible for ensuring that all sales opportunities are being executed and that each strategy is being met. Before joining Virgin Hotels, Kaminski served as VP of global sales at Two Roads Hospitality where she oversaw a team of sales directors responsible for transient sales and new hotel business development in nine countries and across five lifestyle brands. Previously, Kaminski served as senior director of global luxury sales at Two Roads Hospitality, as well as worked in sales for Destination Hotels, Gaylord Texan and Hilton.

Rory Lowe will also be joining the Virgin Hotels team from Two Roads Hospitality, where he previously served as VP of finance overseeing Canada and the Eastern and Central United States. At Virgin Hotels, Lowe will work directly with other senior leaders to drive profitability at Virgin Hotels and provide financial leadership for all forthcoming openings. In his role at Two Roads Hospitality, Lowe oversaw the complex integration of its portfolio onto Hyatt’s financial platforms and shared services environment. Prior to his years with Two Roads Hospitality, Lowe held several finance and food & beverage leadership roles with both Kimpton Hotels & Restaurants and Marriott International. Lowe holds an MBA from Cornell University.

This news precedes the brand’s next opening, a new-build property in Dallas that will debut in December and comes just after the reveal of the latest project: expanding the brand footprint to Miami, where the corporate team is headquartered.