ATLANTA—Valor Hospitality Partners has revealed plans to enter the Rocky Mountain region of the U.S. with the acquisition of seven new management agreements.
The properties—including two Holiday Inns, two Holiday Inn Expresses, two Candlewood Suites and an independent boutique hotel, The Laszlo—are all formerly operated by MARS Hospitality and are the latest additions to Valor’s portfolio.
“We are incredibly proud to assume the management of these assets for a wonderful group of owners and investors,” said Euan McGlashan, co-founder/CEO of Valor. “Our discussions leading up to this agreement were thoughtful, meaningful and targeted on immediate needs as we fight back post COVID-19. This is a super portfolio of assets and we look forward to adding immense value through our deeply experienced corporate team, putting structure, process and dynamic sales initiatives in place, while bringing our unique associate-driven culture to these properties and this region.”
Baxter Fain, advisor to the transaction, said, “After several months of assessing our needs as a group, we began to search for the right management company partner to help us immediately. Valor Hospitality Partners stood out due to their global sensibility, immense experience, incredible team and their full-suite of centralized services. We are very excited about the future.”
Valor provides a range of services for branded and independent hotels, resorts and restaurants, including management, food and beverage concepts, design and execution, capital raise and hotel development. The Atlanta-based hospitality management company currently owns, operates and manages more than 50 hotels worldwide, with offices in destination cities including Memphis, London, Cape Town, Bangkok and Dubai.