DUBAI—The Emirates Academy of Hospitality Management (EAHM), a hospitality management school and part of Jumeirah Group, recently signed a cooperation agreement with the Hospitality Asset Managers Association of Middle East and Africa (HAMA MEA).
HAMA is responsible for proactively increasing asset values on behalf of hotel owners worldwide with more than 400 professionals worldwide representing an estimated 5,000 hotels. The MEA affiliate is based out of Dubai within the Dubai International Financial Centre (DIFC), covering the Middle East and Africa, with members reaching as far as South Africa. HAMA MEA will seek to support the evolution of the hotel asset management profession across the region while furthering the Association’s global footprint, which currently has established affiliates in the USA, Asia Pacific, Japan, China and Europe.
This agreement with EAHM serves to educate students on the possibility of Asset Management as a career path and further helps to bridge the gap between an increasingly complex industry and education. In a region where maximization of value for hotel owners and investors is key, it is critical to educate future hoteliers so that they enter the industry with an investor ready mindset.
Commenting on the new partnership between EAHM and HAMA MEA, Judy Hou, managing director of The Emirates Academy of Hospitality Management, said, “We are proud of this partnership as this collaboration will give our students the invaluable experience needed before they enter the industry.”
“We are delighted with this collaboration agreement which is in line with our mission of the enhancement of Hospitality Asset Management through education, advancement of the profession, and highlighting the viability of Asset Management as a professional career path,” said René Beil, president of HAMA MEA & managing director of Beaufort Global Partners.