The Dolder Grand Intros Haute Couture Concept for Wellness

ZURICH—The Dolder Grand here has entered into an exclusive brand partnership with Dr. Burgener Switzerland, a cosmetics company led by Dr. Pauline Burgener with a range of treatments and facial products designed to meet the needs of guests during their stay.

“We wanted to make a change for our guests after celebrating the 10-year anniversary of the Dolder Grand renovation, but we didn’t want to make a change just for the sake of it. It needed to be a real partnership and not just a brand to sell,” said Therese Martirena, director of spa at the Dolder Grand. “Dr. Burgener explained to me the whole approach regarding the Haute Couture concept, which I found also aligned with Dolder Grand’s overall spa goal of personalized luxury. Like the Dolder Grand, this special brand has its roots in Switzerland, and was founded in Lausanne in 1955. The expertise, passion and international mindset of this family company are a perfect fit with the philosophy of our hotel.”

The philosophy at the Dolder Grand is to give balance back to guests through its life-balance concept, providing four themes to care for the body and soul: beauty, detox, relax and vitality.

“We wanted to partner with a Swiss brand with the possibility of giving guests the full experience and offering amenities within guestrooms, locker rooms and treatment rooms,” she said. “Further, we wanted a line with efficient results. Dr. Burgener combines natural ingredients with high technology machinery for visible results.”

According to Martirena, Dr. Burgener aligns with the Dolder Grand’s wellness philosophy through efficient results, personalized luxury, sustainability, Swiss made, quality and overall well-being.

“The difference at the Dolder Grand is that we tailor all of our facials with the best ingredients for the ultimate results,” she said. “Through this partnership with Dr. Burgener, the real tailor-made experience is, of course, the analysis of the haute couture in which Dr. Burgener creates your own product line to target specific areas that need care. For a complete experience, guests can try an individual body treatment composed with a Swiss Salt Crystal Scrub and Algae Drainage Wrap to detox the whole body.”