NEW YORK—Swissôtel Hotels & Resorts has entered into an agreement with Mohammed Ibrahim Al Subeaei & Sons Investment Company (MASIC) to manage the 180-room Swissôtel Al Khobar in the Kingdom of Saudi Arabia.
With a planned opening in 2019, the hotel will be situated within the MASIC Business Park development, occupying an enviable location within the urban area’s commercial and residential district. Encompassing around 55,000 sq. m. (approximately 592,000 sq. ft.) of retail and prime office space, this development is expected to become a landmark in the Eastern Province, according to the company.
In addition to 180 guestrooms, the property will feature over 1,300 sq. m. (approximately 14,000 sq. ft.) of meeting and conference space and a variety of food and beverage offerings from Café Swiss and Swiss Gourmet to a pool and restaurant. The hotel will also feature the brand’s signature Pürovel Spa & Sport along with an outdoor rooftop pool. This mixed-use property will present 20 luxury residential apartments, branded under the Swissôtel Living concept offering high-end amenities and round-the-clock service to residents.
The deal marks the first venture into the heart of Saudi Arabia for Swissôtel and parent company FRHI Hotels & Resorts. “Continuing our pipeline growth in the Kingdom of Saudi Arabia is a key focus for our world-leading luxury hotel brands,” said Sami Nasser, SVP, operations, Middle East, Africa and India for FRHI. “Since our debut in the region over five years ago with our multi-branded hotel complex in Makkah, our brands have been well positioned to appeal to both business and religious tourism in this increasing sophisticated travel market.”