Brands & Franchise Fees 2018 Survey Results

    Hotel Brand Properties
as of 3/31/2018
Properties
2017
Rooms
as of 3/31/2018
Rooms
2017
Franchise Fees Initial and/or Application Fee Royalty Fee Marketing Fee
Ranked by number of hotels as of 3/31/2018
All 2017 numbers are year-end
Based on surveys submitted to Hotel Business
n/a = Information was not available or applicable
*Membership Organization. Represents membership fees not franchise fees.
**Since submitting a survey, has been acquired by Cobblestone Hotels LLC
1.
1. 
Super 8 by Wyndham
2,822 2,867 175,628 178,690 Franchise Fees
$25K or $250/rm + $2.5K application fee
5.5% 3.0%
2.
2. 
Holiday Inn Express
2,618 2,600 265,269 262,398 Franchise Fees
$500/rm with $50K min.
6.0% 3.0%
3.
3. 
Hampton By Hilton
2,346 2,221 238,299 223,114 Franchise Fees $75K 6.0% 4.0%
4.
4. 
Comfort
2,139 2,151 171,644 171,792 Franchise Fees
$500/rm with $50K min.
6.0% 3.5%
5.
5. 
Quality Inn
1,894 1,882 157,681 156,825 Franchise Fees
$300/rm with $35K min.
5.3% 3.5%
6.
6. 
Days Inn by Wyndham
1,759 1,773 141,039 142,460 Franchise Fees
$35K or $350/rm + $2.5K app. fee
5.5% 3.8%
7.
7. 
GreenTree Inn
1,755 n/a 152,821 n/a Franchise Fees $2K 4.0% 1.0%
8.
8. 
Motel 6
1,267 1,238 110,092 107,893 Franchise Fees
$25K up to 150 rms or $35K for >150 rms (minus app. fee)
5.0% 2.0%
9.
9. 
Holiday Inn Hotels & Resorts
1,209 1,216 223,555 225,017 Franchise Fees
$500/rm with $50K min.
5.0% 3.0%
10.
10. 
Courtyard by Marriott
1,156 1,142 171,463 169,406 Franchise Fees $75K or $500/rm 6.0% 2.0%
11.
11. 
Radisson
1,155 1,151 178,842 179,379 Franchise Fees $75K 5.0% 2.0%
12.
12. 
Ibis Hotels
1,152 n/a 147,262 n/a Franchise Fees n/a n/a n/a
13.
13. 
Magnuson Independent Hotels*
1,099 1,099 90,332 90,332 Franchise Fees n/a n/a 2.5%
14.
14. 
Fairfield Inn & Suites by Marriott
935 919 87,932 86,434 Franchise Fees $50K or $400/rm 5.0% 2.5%
15.
15. 
La Quinta
907 n/a 88,755 n/a Franchise Fees
$55K + $550/rm > 100 + $5K app. fee
4.5% thru end of 24th calendar mth; 5% thereafter 2.5%
16.
16. 
Econo Lodge
900 912 53,838 54,482 Franchise Fees
$250/rm with $25K min.
5.0% 3.0%
17.
17. 
Ramada Worldwide by Wyndham
847 850 118,788 118,875 Franchise Fees
$35K or $350/rm + $2.5K application fee
4.5%
System Assessment Fee: 4% (2% for mktg +2% res fee)
18.
18. 
Americas Best Value Inn
838 824 45,247 44,860 Franchise Fees $1.5K $940/mth min. $15K + $150/rm >50
19.
19. 
Mercure Hotels
793 n/a 101,704 n/a Franchise Fees n/a n/a n/a
20.
20. 
Hilton Garden Inn
778 717 112,632 102,786 Franchise Fees $75K 5.5% 4.0%
21.
21. 
Residence Inn by Marriott
767 760 94,569 93,707 Franchise Fees
$75K or $500/ste
6.0% 2.5%
22.
22. 
Rodeway Inn
607 604 34,762 34,712 Franchise Fees
$125/rm with $15K min.
4.5% 2.5%
23.
23. 
Ibis Budget Hotels
603 n/a 60,183 n/a Franchise Fees n/a n/a n/a
24.
24. 
Hilton Hotels & Resorts
575 570 211,014 208,762 Franchise Fees $75K 5.0% 4.0%
25.
25. 
Marriott Hotels
566 566 20,280 20,280 Franchise Fees
$85K +$300/rm > 275 rms
6% + 3% F&B 1.0%
26.
26. 
Red Roof Inn
540 528 49,121 48,508 Franchise Fees $30K 4.5% 4.0%
27.
27. 
DoubleTree By Hilton
527 494 124,895 117,699 Franchise Fees $75K 5.0% 4.0%
28.
28. 
Novotel Hotels, Suites & Resorts
506 n/a 98,269 n/a Franchise Fees n/a n/a n/a
29.
29. 
Baymont by Wyndham
486 483 38,636 38,301 Franchise Fees
$26K or $260/rm + $2.5K app. fee
5.0% 2.0%
30.
30. 
Country Inn & Suites by Radisson
482 479 38,590 38,309 Franchise Fees $50K 5.0% 2.5%
31.
31. 
Homewood Suites By Hilton
459 418 52,201 47,104 Franchise Fees $75K 3.5-5.5% 4.0%
32.
32. 
Sheraton
442 441 155,815 155,750 Franchise Fees
$85K + $300/rm > 200 rms
6% + 2% F&B 1.0%
33.
33. 
Ibis Styles Hotels
432 n/a 44,652 n/a Franchise Fees n/a n/a n/a
 
Travelodge by Wyndham
432 436 30,971 31,615 Franchise Fees
$35K or $350/rm + $1.5K application fee
4.5%
2%; $0.10/rm/day < 101 rms + $0.05/rm/day >100 rms; 2% res. fee
35.
35. 
Crowne Plaza Hotels & Resorts
414 414 115,468 114,800 Franchise Fees
$500/rm with $75K min.
5.0% 3.0%
36.
36. 
Sleep Inn
404 402 29,628 29,429 Franchise Fees
$500/rm with $50K min.
5.5% 3.5%
37.
37. 
SpringHill Suites by Marriott
393 388 46,443 45,946 Franchise Fees
$50K or $400/ste
5.5% 2.5%
38.
38. 
Candlewood Suites
379 376 35,725 35,424 Franchise Fees
$500/rm with $50K min.
5.0% 2.5% (comb. mktg/res fee)
39.
39. 
Howard Johnson by Wyndham
347 356 41,784 42,250 Franchise Fees
$35K or $350/rm + $2.5K app. fee
4.5% 2.0%
40.
40. 
TownePlace Suites by Marriott
345 338 34,968 34,272 Franchise Fees
$50K or $400/ste
5.5% 2.0%
41.
41. 
Microtel by Wyndham
339 337 24,630 24,420 Franchise Fees
$40K or $400/rm+ $2.5K app. fee
6.0% 2.0%
42.
42. 
Radisson Blu
315 314 72,004 71,898 Franchise Fees $100K 5.0% 2.0%
43.
43. 
Hyatt Place
308 302 43,505 42,430 Franchise Fees
$75K + $500/rm > 150 rms
5.0% 3.5%
44.
44. 
Clarion
295 302 41,925 42,798 Franchise Fees
$300/rm with $40K min.
5.0% 3.0%
45.
45. 
Staybridge Suites
257 255 27,945 27,745 Franchise Fees
$500/rm with $50K min.
5.0% 2.5% (comb. marketing/training fee)
46.
46. 
Four Points by Sheraton
253 249 44,532 43,980 Franchise Fees
$60K + $450/rm > 150 rms
5.5% Included in program fee of 4%
47.
47. 
Embassy Suites By Hilton
248 232 58,008 54,589 Franchise Fees $75K 3.5-5.5% 4.0%
48.
48. 
WoodSpring Suites
241 n/a 28,909 n/a Franchise Fees
$27K + $3K app. fee
4.5% 4.0%
49.
49. 
Westin
220 221 82,114 82,188 Franchise Fees
$85K + $300/rm > 200 rms
7% + 3% F&B 1.3%
50.
50. 
Home2 Suites By Hilton
215 129 22,193 13,349 Franchise Fees $75K 5.0% 3.5%
 
Ascend Hotel Collection
215 212 19,662 19,158 Franchise Fees
$375/rm with $40K min.
5.0% n/a
52.
52. 
AmericInn by Wyndham
199 202 11,701 11,877 Franchise Fees
$35K or $350/rm +$2.5K app. fee
5.0% 2.0%
53.
53. 
InterContinental Hotels & Resorts
194 194 65,745 65,998 Franchise Fees
$500/rm with $75K min.
5.0% 3.0%
54.
54. 
Hyatt Regency
183 183 80,998 80,995 Franchise Fees
$100K or $400/rm (whichever greater)
6% + 3% F&B n/a
55.
55. 
Renaissance Hotels
166 168 53,049 53,297 Franchise Fees
$75K + $300/rm > 250 rms
5% of gross room sales; 3% of ClubSport Revenues
1.5% of gross room sales; 1.5% of ClubSport Revenues
56.
56. 
Radisson
164 165 31,071 32,393 Franchise Fees $75K 5.0% 2.0%
57.
57. 
Wingate by Wyndham
154 154 14,078 14,104 Franchise Fees
$36K or $360/rm + $2.5K application fee
4.5% 4.0%
58.
58. 
Park Inn by Radisson
149 149 27,335 27,275 Franchise Fees $35K 4.5% 2.0%
59.
59. 
Aloft Hotels
145 138 24,705 23,399 Franchise Fees
$60K + $450/rm > 150 rms
5.5% Included in program fee of 4%
60.
60. 
Autograph Collection Hotels
141 135 31,274 29,820 Franchise Fees $75K or $300/rm 5.0% 1.5%
 
Budget Host Inns
141 141 5,123 5,123 Franchise Fees
Annual: $1.5K base fee + $80/unit
n/a n/a
62.
62. 
AC Hotels by Marriott
127 123 17,624 17,240 Franchise Fees $75K or $500/rm 5.5% 2.5%
63.
63. 
Pullman Hotels & Resorts
123 n/a 36,569 n/a Franchise Fees n/a n/a n/a
64.
64. 
Magnuson Hotels*
121 121 8,937 8,937 Franchise Fees n/a n/a 5.0%
65.
65. 
Scottish Inns
116 114 4,445 4,363 Franchise Fees $8.5K $35/rm/mth Included with royalty fee
 
Studio 6
116 114 10,983 10,858 Franchise Fees
App: $5K; Initial: $25K + $400/rm > 75 rms (minus app. fee)
5.0% 2.0%
67.
67. 
Wyndham
114 111 28,656 27,985 Franchise Fees
$50K or $500/rm + $10K app. fee
5.0% 3.0%
68.
68. 
Wyndham Garden
113 115 17,960 18,154 Franchise Fees
$35K or $350/rm + $2.5K app. fee
5.0% 3.0%
69.
69. 
Tryp by Wyndham
112 118 16,107 17,131 Franchise Fees
$35K or $350/rm + $2.5K application fee
5.0% 4.0%
70.
70. 
Hawthorn Suites by Wyndham
111 110 10,793 10,690 Franchise Fees
$40K or $400/ste + $2.5K app. fee
5.5% 2.5%
71.
71. 
Le Méridien
108 112 28,261 29,729 Franchise Fees
$85K + $300/rm > 200 rms
5% + 2% F&B 1.0%
72.
72. 
The Luxury Collection
106 105 21,002 20,923 Franchise Fees
$85K + $300/rm > 200 rms
5% + 2% F&B 1% (capped at $450K/year)
73.
73. 
The Ritz-Carlton
102 102 27,803 28,069 Franchise Fees n/a n/a n/a
74.
74. 
Red Carpet Inn
101 104 5,425 5,503 Franchise Fees $11K $35/rm/mth Included with royalty fee
75.
75. 
MGallery by Sofitel
91 n/a 9,430 n/a Franchise Fees n/a n/a n/a
76.
76. 
Hotel Indigo
88 85 10,888 10,645 Franchise Fees
$500/rm with $60K min.
5.0% 3.5% (comb. mktg/training fee)
77.
77. 
Hyatt House
86 86 12,432 12,432 Franchise Fees
$75K + $500/rm > 150 rms
5.0% 3.5%
 
Protea Hotels by Marriott
86 90 8,739 9,033 Franchise Fees n/a n/a n/a
79.
79. 
JW Marriott
81 81 35,729 35,729 Franchise Fees
$85K + $300/rm > 275 rms
6% + 3% F&B 1.0%
80.
80. 
Fairmont Hotels & Resorts
76 n/a 30,013 n/a Franchise Fees n/a n/a n/a
81.
81. 
Trademark Collection by Wyndham
67 64 12,015 10,429 Franchise Fees
% of GRR to combined fees (total 6.5%) after init. app. fee
See initial and/or app. fee See initial and/or app. fee
82.
82. 
Suburban Extended Stay Hotel
61 64 6,658 7,010 Franchise Fees
$225/rm with $30K min.
5.5% 2.5%
83.
83. 
MainStay Suites
60 62 4,312 4,450 Franchise Fees
$300/rm with $30K min.
5.5% 2.5%
84.
84. 
Delta Hotels by Marriott
52 50 13,087 12,721 Franchise Fees
$75K + $300/rm > 250 rms
5.0% 3.5% for various services, incl. mktg
 
W Hotels
52 53 14,695 14,785 Franchise Fees n/a n/a n/a
86.
86. 
Curio Collection By Hilton
51 31 10,751 7,242 Franchise Fees $75K 5.0% 4.0%
87.
87. 
Grand Hyatt
47 48 27,012 27,337 Franchise Fees n/a n/a n/a
88.
88. 
St. Regis
43 43 9,431 9,436 Franchise Fees n/a n/a n/a
89.
89. 
Red Lion Hotels
42 38 2,962 7,266 Franchise Fees $60K 5.0% $10K-$20K
 
Sonesta ES Suites
42 42 5,042 5,042 Franchise Fees n/a n/a n/a
91.
91. 
My Place Hotels
41 37 2,601 2,326 Franchise Fees $35K 4.5% 2.5%
92.
92. 
Country Hearth
40 41 2,072 2,131 Franchise Fees
$1.5K for 5 yrs; $4,999 for 3 yrs; $9,999 for 1 yr
4.0% n/a
 
Park Hyatt
40 40 7,591 7,594 Franchise Fees n/a n/a n/a
94.
94. 
Wyndham Grand
39 41 11,795 12,360 Franchise Fees
$50K or $500/rm + $10K app. fee
5.0% 3.0%
95.
95. 
Coast Hotels
37 37 4,645 4,645 Franchise Fees n/a 2.0% 2.0%
 
Red Lion Inn & Suites
37 36 3,261 3,186 Franchise Fees $40K 5.0% $10K-$20K
97.
97. 
Element
36 34 5,501 5,253 Franchise Fees
$60K + $450/rm > 150 rms
5.5% Included in program fee of 4%
 
Park Plaza
36 37 8,120 8,212 Franchise Fees n/a n/a n/a
99.
99. 
Conrad Hotels & Resorts
35 29 11,001 9,554 Franchise Fees $75K 5.0% 4.0%
100.
100. 
M Star Hotels*
34 34 2,343 2,343 Franchise Fees n/a n/a 5.0%
101.
101. 
Cambria Hotels
31 36 5,301 4,917 Franchise Fees
$500/rm with $60K min.
5.0% 4.0%
 
Swissôtel Hotels & Resorts
31 n/a 13,432 n/a Franchise Fees n/a n/a n/a
103.
103. 
GrandStay Hotels
30 30 1,692 1,692 Franchise Fees $35K 5.0% 2.0%
 
GuestHouse
30 29 2,386 2,343 Franchise Fees
$20K + $150/rm >70
$50/rm/mth n/a
105.
105. 
Tribute Portfolio
29 28 6,323 6,208 Franchise Fees
$50K + $200/rm > 250 rms
5.0%
3.5% prog. fee, includes mktg, sales, res + other services
106.
106. 
Waldorf Astoria Hotels & Resorts
28 26 9,825 10,203 Franchise Fees $75K 5.0% 4.0%
107.
107. 
Key West Inns, Hotels & Resorts**
27 26 1,004 986 Franchise Fees $12K 2.0% 2.0%
108.
108. 
Moxy Hotels
26 20 5,357 4,573 Franchise Fees $75K or $500/rm 5.5% included in prog. fee (includes 2.5% to mktg fund)
109.
109. 
Loews Hotels
24 24 12,361 12,361 Franchise Fees n/a n/a n/a
110.
110. 
Banyan Tree Hotels & Resorts
23 n/a 2,559 n/a Franchise Fees n/a n/a n/a
 
Sonesta Hotels & Resorts
23 27 4,595 6,050 Franchise Fees
n/a; international only
n/a n/a
112.
112. 
Rixos Hotels
22 n/a 8,184 n/a Franchise Fees n/a n/a n/a
113.
113. 
Dolce Hotels & Resorts by Wyndham
21 20 4,976 4,621 Franchise Fees n/a n/a n/a
114.
114. 
Magnuson Grand Hotels*
20 20 1,694 1,694 Franchise Fees n/a n/a 5.0%
115.
115. 
Hyatt Centric
19 18 3,821 3,653 Franchise Fees
$100K or $300/rm (whichever greater)
5.0% n/a
116.
116. 
Tru By Hilton
17 n/a 1,632 n/a Franchise Fees $75K 3-5% 4.0%
 
Hyatt
17 18 3,193 3,365 Franchise Fees n/a n/a n/a
 
Andaz
17 17 3,798 3,798 Franchise Fees n/a n/a n/a
119.
119. 
Centerstone Inns, Hotels & Plaza Hotels**
15 12 814 695 Franchise Fees $14K 2.0% 2.0%
120.
120. 
Dazzler by Wyndham
13 13 1,621 1,621 Franchise Fees n/a n/a n/a
121.
121. 
Raffles
12 11 2,033 1,926 Franchise Fees n/a n/a n/a
 
Trump Hotels
12 12 4,087 4,087 Franchise Fees n/a n/a n/a
123.
123. 
The Unbound Collection by Hyatt
11 7 2,480 1,309 Franchise Fees
$100K or $300/rm (whichever is greater)
7.0% n/a
124.
124. 
Esplendor Boutique Hotels by Wyndham
10 10 608 606 Franchise Fees n/a n/a n/a
125.
125. 
Passport Inn
9 9 206 206 Franchise Fees $6K $35/rm/mth Included with royalty fee
126.
126. 
Even Hotels
8 8 1,238 1,238 Franchise Fees
$500/rm with $60K min.
5.0% 3.5% (comb. mktg/training fee)
127.
127. 
Hotel RL
7 7 1,422 1,653 Franchise Fees $50K $1K/rm/yr $10K-$20K
 
Hualuxe Hotels & Resorts
7 7 2,089 2,089 Franchise Fees n/a n/a n/a
 
Mama Shelter
7 n/a 797 n/a Franchise Fees n/a n/a n/a
130.
130. 
Dream Hotels
6 6 1,190 1,190 Franchise Fees n/a n/a n/a
131.
131. 
Bulgari
5 5 441 442 Franchise Fees n/a n/a n/a
 
Gaylord Hotels
5 5 8,108 8,108 Franchise Fees n/a n/a n/a
 
Radisson Collection
5 3 972 542 Franchise Fees n/a n/a n/a
 
Royal Sonesta
5 5 1,960 1,960 Franchise Fees n/a n/a n/a
 
SO/ Hotels & Resorts
5 n/a 619 n/a Franchise Fees n/a n/a n/a
 
Sofitel Legend
5 n/a 873 n/a Franchise Fees n/a n/a n/a
 
Tapestry Collection By Hilton
5 n/a 524 n/a Franchise Fees $75K 5.0% 4.0%
138.
138. 
Edition
4 4 1,266 1,266 Franchise Fees n/a n/a n/a
 
Hyatt Ziva
4 4 1,860 1,860 Franchise Fees n/a n/a n/a
 
Radisson Red
4 4 750 750 Franchise Fees $75K 5.0% 2.0%
141.
141. 
Canopy by Hilton
3 1 464 112 Franchise Fees $75K 5.0% 4.0%
 
Downtowner Inns
3 3 112 112 Franchise Fees $6K $35/rm/mth Included with royalty fee
 
Master Hosts Inns
3 3 207 207 Franchise Fees $16K $35/rm/mth Included with royalty fee
 
Miraval
3 3 399 399 Franchise Fees n/a n/a n/a
 
Settle Inn
3 3 222 222 Franchise Fees $20K $50/rm/mth $10K-$20K
146.
146. 
Hyatt Zilara
2 2 541 541 Franchise Fees n/a n/a n/a
 
Jo & Joe
2 n/a 339 n/a Franchise Fees n/a n/a n/a
 
Night Hotels
2 2 280 280 Franchise Fees n/a n/a n/a
 
Signature Inn
2 2 115 115 Franchise Fees
$20K + $150/rm > 70 rms
$50/rm/mth n/a
 
Time Hotels
2 2 326 326 Franchise Fees n/a n/a n/a
151.
151. 
Chatwal Hotels
1 1 76 76 Franchise Fees n/a n/a n/a
 
Unscripted Hotels
1 1 74 74 Franchise Fees n/a n/a n/a
153.
153. 
Avid Hotels
n/a n/a n/a n/a Franchise Fees
$500/rm with $50K min.
5.0% 3.0%
 
Scion Hotels & Resorts
n/a n/a n/a n/a Franchise Fees n/a n/a n/a
 
American Idea Hotels
n/a n/a n/a n/a Franchise Fees $35K 4.0% 3.0%