Survey Reveals Americans’ Travel Bucket Lists

ORLANDO, FL—According to the Travel Bucket List Survey from Love Home Swap, a home exchange program that is part of RCI and the Wyndham Destinations family of brands, 77% of Americans have a travel bucket list, but only 3% have actually visited all the destinations on their list. There are a variety of reasons they cite for not making the trips, but overwhelmingly, the top barrier (85%) is cost.

The top five emerging international hot spots that Americans are interested in visiting include Japan (55%), Finland (34%), Thailand (34%), Portugal (28%) and Argentina (26%).

Love Home Swap’s Travel Bucket List Survey Results:

The most desirable countries on people’s travel bucket lists are the following:

  • Japan (55%)
  • Finland (34%)
  • Thailand (34%)
  • Portugal (28%)
  • Argentina (26%)
  • Singapore (19%)
  • Croatia (14%)
  • Slovenia (5%)

Likeliness of consumers visiting destinations on their bucket lists:

  • 3% have already visited all the destinations on their bucket list
  • 52% are likely to visit a destination on their bucket list
  • 45% are unlikely to visit a destination on their bucket list

Barriers to checking off destinations on travelers’ bucket lists:

  • 21% dream big, but tend not to follow through
  • 85% say cost is an issue
  • 19% don’t have anyone to travel with and they don’t want to travel alone
  • 5% don’t think that hotels provide a comfortable travel experience as they don’t have enough space
  • 14% want to experience the destination like a local, but don’t know how to
  • 17% have too many places they want to travel to

American views on home swapping:

  • 4% have done a home swap
  • 14% plan on home swapping, but haven’t yet
  • 20% are nervous about someone staying in their home
  • 29% are not familiar with home swapping
  • 34% aren’t interested in a home swap

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