ATLANTA—InterContinental Hotels Group (IHG) has launched the newest Staybridge Suites brand campaign, Hugely Different. Though digital videos and radio spots, audiences will learn more about how Staybridge Suites brings a Hugely Different hotel experience to road warriors who stay for weeks at a time or families exploring a new city for just a few days, according to the brand.
“The Hugely Different campaign demonstrates that the Staybridge Suites brand knows what travelers really want from an extended stay hotel is freedom and space to do as they please,” said Jennifer Gribble, VP, Holiday Inn Express, Staybridge Suites and Candlewood Suites Brands, Americas.
This campaign kicks off today with a series of videos showcasing the “Hugely Different” amenities at Staybridge Suites properties: spacious guestrooms, full-size appliances in the kitchen, an outdoor space, free breakfast, and The Social, an evening happy hour hosted three times a week. Throughout the summer, Staybridge Suites spots can also be viewed on the brand’s Instagram, Twitter and Facebook pages.