WHITE PLAINS, NY—Starwood Hotels and Resorts Inc. will grow its New York City portfolio by 50 percent this year, and open more hotels in New York in 2010 than any other city in the world. Today, Starwood operates 12 hotels in the city across six of its nine brands. The companys NYC boom will result in 18 Starwood hotels including the debut of Starwoods two newest brands in Manhattan—Aloft and Element. Starwood is on track to open more than 80 hotels in key markets around the world this year.
During the remainder of 2010, Starwood will open six new hotels in neighborhoods across Manhattan, as well as in Long Island City and Brooklyn, representing 25 percent of the new hotel rooms in New York. The companys growth will bring 1,712 new hotel rooms and more than 500 new jobs to New York City.