THE HOTEL EXPERIENCE
10:00 a.m. – 10:45 a.m.
Procurement for Modular Construction
Gain an understanding of procurement needs for a modular or partially modular build, including deadlines and funding to consider for this growing construction trend.
11:00 a.m. – 11:45 a.m.
Interview with CEO Roger Bloss: Coachillin’, Cannabis and Cultivating Wellness
Join this session to hear from Alternative Hospitality CEO Roger Bloss about the first cannabis wellness hotel and the steps he took to break ground on the five-acre project. Gain insights on overcoming financing and permitting challenges, his no-smoking in-room policy, tax incentives and so much more.
12:00 p.m. – 12:45 p.m.
Data and Trends in Development
What is in the pipeline and will it impact your development project? Learn more about current hospitality trends and the most up-to-date U.S. pipeline forecast.
1:00 p.m. – 1:45 p.m.
How Successful Women Network
Hear from a panel of top female hospitality industry executives on how to maximize networking opportunities. Learn the success strategies for creating and leveraging a strong, productive and profitable network of relationships.
2:45 p.m. – 3:30 p.m.
Successfully Strategize Your Individual Social Media Marketing Plan
Learn which social media platforms are best for brand awareness versus lead generation and how to keep up with the changing trends, data analytics and regulations.
3:30 p.m. – 4:15 p.m.
Budgeting for Development
Learn how to appropriately budget for a new hotel development project and build in a safe cushion for those expected but unknown factors.
11:15 a.m. – 12:15 p.m.
Food’s New Frontiers
There’s a whole new recipe for design that pairs well with healthy fast casual, next-level vegetarian cuisine, a Burning Man art piece or a DIY workshop. Hear from the masterminds behind these out-there concepts and find out how to style, source and execute interiors that tempt the eye while the food and beverage satisfies the palate.
12: 15 p.m. – 1:00 p.m.
Art Programs in the Age of Instagram
Social media now influences our significant design, branding and identity decisions. The experience of a space is often seen through a phone’s lens, and brand loyalty can be built through DMs and digital word of mouth. Hear from leading hospitality experts how art programs can benefit and support a brand’s identity.
1:30 p.m. – 2:30 p.m.
Hoteliers want to engage guests before, during and after their stays. And, that’s forcing a rethink of how everything from floor plans to FF&E earns loyalty points from travelers and locals alike. Gain insight into what thought leaders across the hospitality spectrum are looking for from design collaborators and how they’re using this new fusion to revolutionize both the aesthetics and services of their hotels.
2:45 p.m. – 3:45 p.m.
Keys to Budgeting that Works for Your Design and
Workable concepts start with the budget numbers set by the client, not just with the sketchpad or CAD. Making numbers pan out starts with understanding a client’s financial goals. Get mentored on how to craft budgets for new-build and adaptive-reuse, as well as how to build in and justify realistic contingencies
4:00 p.m. – 5:00 p.m.
Look Here: Masterpiece Collaborations Among Creatives, Designers and Operators
Showcasing “hit-making” art in a uniquely designed space isn’t easy. Brush up on techniques to develop cooperative concepts that complement rather than compete with each other, but still protect the integrity of the signature art piece and the surrounding space. Get a close-up look at how to solve technical and logistical issues with major installations, and how to adapt schedules for optimal workflow. Master the art of “working backward” with tips on how to problem-solve better together to write a realistic budget and how to prevent last-minute value engineering.