MILWAUKEE, WI—The historic Pfister Hotel, which is owned and managed by Marcus Hotels & Resorts, completed renovations on a new, high-tech executive boardroom that offers views of the city skyline and Lake Michigan from its 23rd floor location.
Aptly named Twenty 3, the boardroom incorporates advanced presentation technology, including 3-D, gesture recognition, immersive technology and mapping capabilities.
The hotel’s technology team will work with meeting planners and presenters to turn videos, graphs, PowerPoint and Keynote files into interactive presentations displayed on two 65-inch, side-by-side monitors. Gesture recognition technology enables presenters to use their hands like a computer mouse, wirelessly controlling presentations by swiping the air to change slides, and using finger motions to play video and move objects on screen. Theater-quality sound provides the audio component for presentations, according to the hotel.
The conference room addition is being followed by a renovation of the hotel’s 176 tower guestrooms, slated to begin this fall.