NEW YORK—OTA Insight, the cloud-based data intelligence platform for the hospitality industry, revealed that 500 hotels are now able to drive additional revenue and increase profit by utilizing its Revenue Insight solution. Revenue managers at select Canadian properties within the Westmont Hospitality Group portfolio have turned to Revenue Insight to deliver smarter property analytics and are driving increased efficiencies by combining historical and future performance data with its real time Rate Insight platform.
“We are really pleased to see our Revenue Insight solution gain such momentum shortly after its launch,” said Gino Engels, co-founder/CCO at OTA Insight. “The tool embodies our mission to help the hospitality industry visualize and leverage data, while also equipping hotel revenue managers with the insights they need to gain a competitive edge in dealing with evolving supplier business models which impact the profitability of their business. As the Revenue Insight solution has a seamless integration with our market leading Rate Insight solution, hoteliers are now able to make better real-time decisions working from just one single dashboard interface.”
Revenue Insight is one of OTA Insight’s latest product innovations. This revenue management solution allows hotel revenue managers to make hotel-level reporting simpler, better and faster through dynamic analytics on their key Revenue Management KPIs, according to the company. With an easy-to-use interactive dashboard, hoteliers can use Revenue Insight to analyze their main business drivers and performance year-over-year for past and future dates.
“Revenue Insight has made an immediate impact at our hotel properties. Rather than sifting through countless reports and tools, we now consult one single resource. The tool helps us make better business decisions by drilling down into different market segments and providing actionable insights that we can activate. We now have vision on the future impact of major rate parity discrepancies, as well as the potential effects of changing wholesale business models by channel,” said Kyle Nantais, VP revenue optimization & strategies with Westmont Hospitality Group.
Hoteliers can gain more visibility and transparency with a simple-to-use, intuitive and interactive dashboard that helps them effectively track and manage key factors including Room Nights, ADR and revenue and combine these to better understand their main business drivers by interacting with market segments, channels, source markets, groups and corporate client data, according to the company.