Omni Launches New Planner Loyalty Program

DALLAS—Omni Hotels & Resorts has launched its new Omni Select Planner program for meeting planners, offering immediately redeemable rewards and benefits. Meeting and event planners can now earn free nights, tier status and local experiences with every booking.

“We looked at our existing loyalty program, and industry programs overall, and found we had a real opportunity to recognize and thank our clients in a different way,” said Dan Surette, SVP of sales and marketing for Omni Hotels & Resorts. “Beyond a strong loyalty program that gives back to our valued planners, we know that genuine hospitality and service matters. Across the brand, we see ourselves as gracious hosts, and because of our unique ownership structure, our teams are flexible, empowered and creative. Our planners can truly book with confidence as we are in it together.”

Select Planner is the newest way to earn in Omni’s Select Guest loyalty program. Members can earn award and tier credits immediately upon signing a group or catering booking, allowing the planner to earn free nights faster and offering an accelerated path to elite-level status. In addition to free room nights redeemable at any Omni hotel or resort, benefits include locally inspired welcome amenities and experiences, flexible check-in and checkouts, shoe shines and pressings, complimentary water, WiFi and more. Additionally, members can track their rewards and manage their preferences in one user-friendly Select Guest account.

Planners earn one award credit per $1,000 and one tier credit per $10,000 booked. Twenty award credits can be redeemed for a free night at any of Omni’s luxury resorts and hotels across North America.

Member Levels:

GOLD LEVEL (0-9 Tier Credits)

  • For every event booked, earn up to two free nights (40 award credits) and up to eight tier credits.
  • Benefits include complimentary WiFi; morning beverage service; bottled water; pressings and shoe shines; express check-in and checkout; and customized room preferences.

PLATINUM LEVEL (10-29 Tier Credits)

  • For every event booked, earn up to three free nights (60 award credits) and up to 10 tier credits.
  • Benefits include Gold level perks plus double award credits during stays; room upgrades; bottled water each night; late checkouts; guaranteed availability; and locally inspired experiences and welcome amenities.

BLACK LEVEL (30+ Tier Credits)

  • For every event booked, earn up to four free nights (80 award credits) and up to 12 tier credits.
  • Benefits include Gold and Platinum level perks plus double room upgrades; premium WiFi; chef-inspired welcome amenity and drink of choice; and early check-in and late checkout up to 6 p.m.

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