HADLEY, MA—Knowledge Matters has launched a new online competition for college students studying hospitality and tourism.
In collaboration with the International Council on Hotel, Restaurant, and Institutional Education (ICHRIE), Knowledge Matters is running the ICHRIE-Knowledge Matters Hotel Management Competition, which features Knowledge Matters’ brand-new Hospitality Collection of simulations—immersive, interactive, cloud-based simulations designed to teach hotel management and lodging operations at the collegiate level.
The ICHRIE-Knowledge Matters Hotel Management Competition runs through March 15 and is a free competition, open to any college student attending an ICHRIE-affiliated university or college.
Using the new Hospitality Collection simulations, hospitality and tourism students from around the globe are competing with one another to see who can achieve the best score managing their simulated hotel.
“We launched the Hospitality Collection of Case Simulations in November, and it’s great to give college students the opportunity to compete with the simulations that are now being used in many collegiate hospitality and lodging management classes,” said Peter Jordan, founder and CEO, Knowledge Matters.
Case Simulations, designed to engage digitally-native students, are the natural evolution of interactive, online teaching curriculum—cloud-based, and accessible from any browser or device. As students take control of their own virtual hotels in the Hospitality Collection of simulations, they see the impact of their management decisions in a rich, visual virtual world. If hotel guests are unhappy with management policies, students will see negative social media feedback within the simulation.
The constant feedback loop within the simulations engages students and cements learning of hospitality management concepts and theories. Case Simulations’ Hospitality Collection includes 11 Case Simulations that each focus on a specific discipline (revenue management, engineering, front desk, etc.) and three “General Manager” projects that challenge students to tie them all together. The Case Simulations and projects enable students to go beyond learning a hospitality management concept via a textbook and learn via a simulated, virtual hotel experience.