NEW YORK—HRS, a hotel content provider with more than five million rooms in global distribution systems, has added Magnuson Hotels 1,000-plus properties to its inventory.
HRS works directly with more than 40,000 corporate travel programs worldwide and provides Magnuson with a new avenue to increase bookings via the business travel segment. For example, in North America, HRS tripled the number of corporate accounts it works with in 2016, with those companies cumulatively representing more than $800 million in annual lodging spend.
“One of our primary goals for 2017 is to increase awareness of the Magnuson brand with the managed travel community, and the HRS relationship significantly helps with that objective,” said Tom Magnuson, founder and CEO of Magnuson Hotels. “HRS has a long history of working with independent hotels and facilitating corporate bookings for them; their unique understanding of the business travel marketplace and access to corporate travel programs will serve our owners well.”