PLOVDIV, BULGARIA—IHG today announced the signing of Holiday Inn Plovdiv International Fair in Bulgaria. The hotel is scheduled to open in 2015. Holiday Inn Plovdiv International Fair will operate under a franchise agreement with new owner Petrov Commerce Ltd.
The existing office building will be converted into a 68-room hotel and emerge as the first IHG hotel in Plovdiv. The hotel will be situated at the entrance of Plovdiv City Centre close to Plovdiv fair grounds.
Angel Kolev Petrov, owner of Petrov Commerce Ltd., stated, “Our hotel has a winning formula—great facilities combined with a welcoming open lobby and friendly efficient service in a city rich in history and culture. We look forward to both international and local travellers coming to stay with us.”
Peter Vermeer, director of development Eastern and Central Europe said: “We’re excited to be expanding in Bulgaria. The hotel market is starting to gain some momentum as international brands begin to make headway here. The Holiday Inn brand continues to resonate with guests and owners looking for hotels providing simple service, friendly hotel staff and comfortable beds in easily accessible locations.”