CHICAGO—Hyatt Hotels Corporation has partnered with health and wellness company Headspace to bring meditation and mindfulness training exercises to its employees, corporate customers and guests.
Hyatt will offer Headspace content to employees via a complimentary subscription to Headspace; guests through in-room content, including short meditations for those with busy schedules, soothing sounds for a restful night’s sleep and guidance from former monk and Headspace co-founder Andy Puddicombe; corporate customers, where Headspace experiences can be infused in meetings packages; and World of Hyatt loyalty program members, who will receive exclusive Headspace offers and select meditation and mindfulness access on the World of Hyatt app.
“At Hyatt, well-being is about advancing care for our colleagues, guests, World of Hyatt members and corporate customers,” said Mia Kyricos, SVP & global head of wellbeing, Hyatt Hotels Corp. “We see ourselves as caretakers of our stakeholders’ well-being, as it is a true realization of our purpose; we care for people so they can be their best. It is our goal and our promise to care more for our guests’ well-being than any other hospitality company in the world. To help us deliver on this promise, in addition to our strong portfolio of spa and wellness offerings around the world, Hyatt acquired two renowned health and well-being brands in 2017: Miraval and Exhale. We continue to invest in new offerings and collaborations to continue our leadership in the space, and the collaboration with Headspace made perfect sense for us.”
She continued, “With Headspace, we are optimizing our guests’ current hotel routines, delivering multiple offerings including stress relief, a variety of meditations and more. Our collaboration builds on Hyatt’s purpose and holistic well-being strategy. We believe this exclusive, first-of-its-kind hospitality collaboration with Headspace uniquely positions Hyatt to better care for the well-being of its employees, corporate customers and guests by positively impacting how they feel, fuel and function, our three landmarks of well-being.”
According to Puddicombe, “Our mission at Headspace is to improve the health and happiness of the world, and we’re thrilled to collaborate with Hyatt to make mindfulness more accessible to people wherever their travels may take them. Traveling can often take you out of your routine—so it’s important to take the time to pause, be present and take care of yourself. We’re excited to partner with Hyatt in this shared mission to incorporate well-being into the day-to-day experiences of Hyatt team members and guests everywhere.”
Kyricos noted that corporate customers have emphasized the importance of integrating mindfulness into meetings. “Later this year, we will introduce meeting packages that infuse Headspace content and experiences into meetings and events taking place at Hyatt-branded hotels around the world,” she said.
Access to Headspace for Hyatt employees began in early March, while others will be able to be part of the Headspace world soon.
“Because Hyatt is committed to caring for our guests and prioritizing their well-being, starting April 1, we’re proud to share that members can log into the World of Hyatt App to receive complimentary, select access to Headspace content, whether visiting one of our properties or at home,” Kyrcos said, adding, “The Headspace content will also be available in at least 200 Hyatt hotels across Hyatt’s portfolio of brands in the coming months.”
The Hyatt executive has already received positive feedback from Hyatt employees.
“While it’s too early to provide guest feedback, we anticipate it to be incredibly positive, but we already know that colleague feedback has been outstanding and truly inspiring,” she said. “We have colleagues writing to us, saying that they are avid Headspace users and working for a company that will allow employees to access this content for free really demonstrates Hyatt’s commitment to care for colleagues to be their best.”