MCLEAN, VA—Hilton Worldwide launched “Operation: Opportunity,” an initiative to provide extensive support to United States military veterans and their families, including the hiring of 10,000 veterans at the company, in the next five years.
The company also will donate millions of Hilton HHonors points that veterans may redeem for free hotel stays while seeking jobs, both within and outside the company.
“Hilton Worldwide has been strongly committed to supporting military veterans and their families since our founding nearly a century ago by Conrad Hilton, a U.S. Army veteran who served in World War I,” stated Christopher J. Nassetta, presidentCEO, Hilton Worldwide. “We are very proud to build on this legacy with ‘Operation: Opportunity.’”
Additionally, the program includes: an exclusive military rate that will be available starting in September for leisure hotel stays, and that will offer a discount between 10% and 15%, valid at participating hotels across the country for active and retired U.S. military who book with a special rate code and present a valid military I.D. at check-in; a dedicated military career website, www.hiltonworldwide.com/military careers, which can match military skills with complementary open positions at Hilton Worldwide; a team member resource group for veterans at Hilton Worldwide, which will launch later this year to promote professional growth; and a campaign to build program awareness among veterans.
The Hilton HHonors hotel stays will be for use in the continental United States, Alaska and Hawaii for veterans to pursue job opportunities in any industry. They will be granted to facilitate job interviews, skills training or certification and other job-seeking activities.
To help distribute these stays, Hilton and the National Association of State Workforce Agencies (NASWA) have established a public/private initiative. NASWA is an association of publicly funded state workforce agencies that administer employment services, job-training programs, unemployment insurance laws, employment statistics and labor market information. NASWA will distribute HHonors allocations to these agencies, which then will provide the stays to veterans and their families through 2,651 American Job Centers.