NATIONAL REPORT—Hotel Business is tracking appointments in the industry. The following companies have made personnel movements: Choice Hotels International, Radisson Hotel Group, RevPar Guru and Enchantment Group. Here are the details:
Choice Hotels Promotes Metzger to the Ascend Hotel Collection Leadership Team
Choice Hotels has promoted Pete Metzger to franchise development regional VP of the Ascend Hotel Collection brand. He has been a member of the hospitality company’s development team for several years, most recently serving as director for the Ascend Hotel Collection brand. In this position, he was responsible for identifying growth opportunities in the Southeast United States and Caribbean, and for building relationships with current and prospective owners and developers. Earlier in his career, he held various sales and franchise development positions within the industry, including a global sales manager for Choice’s other upscale brand, Cambria Hotels.
Radisson Hotel Group Appoints Higgins Whiteside as VP of Marketing for the Americas
Radisson Hotel Group has appointed Catherine Higgins Whiteside as VP of marketing in the Americas. Prior to joining the company, she served as chief marketing and communications officer at Anchor Bank. She led efforts to develop a client-experience road map and establish optimal pricing and cost savings that contributed to overall revenue growth for the company. Before Anchor Bank, Higgins Whiteside spent 10 years as VP of marketing at Wells Fargo Bank.
RevPar Guru Taps Wunderlich as COO
RevPar Guru has tapped Roman Wunderlich as its COO. Prior to his time at RevPar Guru, he was most recently the chairman of the Wunderful Group. He has raised more than $50 million in capital and built up start-ups with exits in China, Germany and the United States.
Enchantment Group Appoints Cross to VP of Marketing
Enchantment Group has appointed Stephanie Cross to VP of marketing. Most recently, she served as the co-founder and creative director of See It Sideways, a boutique marketing agency. Prior to starting her own marketing agency, she held numerous positions with Starwood Hotels & Resorts for eight years.