Element Debuts Second Hotel in New Jersey

HARRISON, NJ—Starwood Hotels & Resorts Worldwide, Inc. recently opened Element Harrison – Newark, the brand’s second hotel in New Jersey.

Featuring 138 sustainable rooms, the new Element is owned by Harrison Hotel 1, an entity of Ironstate Holdings, LLC and The Pegasus Group, and managed by Crescent Hotels & Resorts. The hotel is near Manhattan, Jersey City and Newark via the adjacent PATH Station and five miles from Newark International Airport, Element Harrison.

Designed by New York architectural firm HWKN, the new hotel features a distinctive façade that tips its hat to the innovative thinking of the Element by Westin brand. By creating a trompe l’oeil effect (trick of the eye), HWKN toyed with the building’s form – creating the playful illusion that each window is three dimensional. The highly cost effective yet eye catching design response mirrors the Element’s offering to extended stay visitors.

The sustainable rooms and suites at Element Harrison – Newark feature a fluid design of modular furniture, flat-screen TVs, large desks with open shelving, custom-designed closets and original artwork from local artists. Rooms will also offer fully equipped kitchens and the signature Heavenly Bed, and spa-inspired bathrooms will feature a rain shower and dual-flush toilet.

Other brand signatures include a 24-hour fitness center, indoor pool, and a 1,500 sq.-ft. meeting room with modular furnishings and technology that can be customized to meet any business or social needs. 

Element Harrison – Newark was developed by Ironstate Holdings, LLC and The Pegasus Group as part of the Partnership’s larger, mixed-use development that will comprise 2,600 luxury residential residences and 80,000 sq. ft. of street-level retail space, the first phase of which has already been completed.   

Element is the first major hotel brand to mandate that all properties pursue the U.S. Green Building Council’s Leadership in Energy and Environmental Design (LEED) certification for high-performance buildings. It’s recognized as an industry leader in the eco-space, and offers travelers a fresh, reimagined interpretation of the extended stay hotel experience.