Aloft Hotels to Arrive in Ireland in 2018

DUBLIN—Marriott International, Inc. is set to launch its Aloft Hotels brand in Ireland through a franchise agreement with Blackpitts Hospitality Limited. Slated to open in the spring of 2018, Aloft Dublin City will mark the tech-forward brand’s debut in the Irish capital. Dublin-based Pembroke Hospitality Limited will operate it.

The property will have 202 loft-like guestrooms with platform beds, large walk-in showers and complimentary Bliss amenities. In addition, the brand’s signature W XYZ bar and Re:mix lounge will be located atop the hotel for access to city views. Amenities will include keyless room entry, a fitness center, 24-hour deli, meeting spaces, as well as free WiFi throughout the property. Two independently operated retail spaces will be located on the ground level with direct access from the street. There will also be on-site parking facilities.

Aloft Dublin City will complement Marriott International’s existing Irish portfolio, comprising four hotels operating under the Autograph Collection, Renaissance Hotels, Sheraton and Westin brands, respectively.