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Gerber Group Introduces The Roof at Viceroy New York

Tuesday March 11th, 2014 - 2:22PM


NEW YORK—Gerber Group has opened The Roof, a lounge and outdoor terrace crowning the top of Viceroy New York, the recently opened luxury hotel in Midtown Manhattan.

Enhancing the hotel’s food and beverage program, The Roof will supplement Kingside, its street-level bar and restaurant.

“Following the success of our bar and restaurant Kingside, we are excited to introduce The Roof at Viceroy New York,” said Scott Gerber, principal and CEO of Gerber Group. “With incredible views of Central Park, a luxurious aesthetic and great cocktails, The Roof is bound to become one of the best year-round destinations in Midtown."

Situated on the hotel’s 29th floor, The Roof was fashioned by design firm Roman and Williams. The space evokes the aesthetic of a luxury yacht, according to the company, complete with ipe floors, brass details, custom walnut-and-leather sofas and curated images of sky, sea and clouds by photographer Dalton Portella.

“With walnut ceilings, custom leather sofas accented with caramel-colored woods, and brass details, The Roof is the clubhouse of the spaces, all clad in iroko. Top it off with the most inspiring, not to mention romantic, view of the city you can imagine! This is the perfect spot to take in New York’s energy from a luxurious perch,” said Robin Standefer and Stephen Alesch of Roman and Williams.

The Roof’s outdoor terrace will be open year round. Heat lamps and wool blankets will be available.