Tuesday February 5th, 2013 - 10:22AM
DALLAS—Newcrest Management and Image Hospitality have merged to form NewcrestImage, a company that will umbrella three firms addressing hotel development and operations.
The new entity includes Newcrest Development, a real estate development company; Brightman Construction, a builder focusing on hotel construction and renovation; and Image Hospitality, a hotel management company.
Executives of the combined companies expect the merger will increase efficiency and capitalize on each other’s strengths.
The company recently acquired two hotels in the Dallas-Fort Worth metropolitan area: a Holiday Inn Express in Grapevine and a Holiday Inn Express in Fort Worth.