Conrad Hotels Connects Guests, Film Buffs to Tribeca Film Festival
Friday April 25th, 2014 - 10:16AM AJB
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NEW YORK—Conrad Hotels & Resorts’ New York flagship property, Conrad New York, has serve as a convenient host of activity during this year’s Tribeca Film Festival, April 16 – 27, 2014. Connecting festival attendees and guests to variety of events and activities held during the week, Conrad also hosted the TFF Awards Night ceremony on April 24 at Conrad New York.
For the first time in Tribeca Film Festival history, Conrad Hotels & Resorts provided fans with behind-the-scenes and red carpet access to major festival events through a Twitter Mirror activation on April 24 held during the star-studded official closing Awards Ceremony at Conrad New York.
Fans who are eager to join in the film and red carpet-style conversation can stay connected through Conrad’s Facebook, Twitter and Instagram social accounts, which will all be manned by guest social correspondent Fiona Byrne of The Byrne Notice.
While celebrities snap selfies on the Twitter Mirror at Conrad New York, movie goers at the Bow Tie Cinemas and Family Fair venues are also invited to pose in front of classic movie posters, courtesy of a green screen and a little behind-the-scenes magic. For the first three days of the festival, fans are able to vote on the most creative poster uploads via a dedicated Facebook tab, where winners are awarded with film screening passes.
Festivalgoers and hotel guests were able to enjoy a taste of Tribeca with a signature festival cocktail—the Conrad 6100 Gimlet—crafted by mixologists at lobby restaurant Atrio with VDKA 6100, a new premium vodka endorsed by the Tribeca Film Festival’s creator. Representatives will be roving the hotel and festival events, handing out 4,000 complimentary cocktail cards.
"The energy that pulses through New York City during the Tribeca Film Festival is truly inspiring,” stated John T.A. Vanderslice, global head, luxury brands, Hilton Worldwide. "We are looking forward to celebrating this year's festival by offering attendees and guests of Conrad New York unique and stylish experiences.”
Tags: Conrad Hotels • Hospitality • Amenities • Brands • Marketing/Promotions •
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