DoubleTree by Hilton Continues Growth in Canada
Friday January 31st, 2014 - 9:49AM PB
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ALBERTA, CANADA—Following a comprehensive multi-million dollar property-wide transformation of the former Mayfield Inn and Suites, DoubleTree by Hilton West Edmonton located here recently opened. DoubleTree by Hilton West Edmonton is owned and managed by SilverBirch Hotels & Resorts.
“DoubleTree by Hilton has experienced tremendous growth in Canada in recent months, and the opening of DoubleTree by Hilton West Edmonton marks another great milestone as we debut the brand in Alberta,” stated John Greenleaf, global head, DoubleTree by Hilton. "We are excited to bring our globally-recognized service culture to guests in West Edmonton."
The hotel's design features a color palate of gold, rich purples, reds and neutral earth tones to emulate the region's natural canvas. In a nod to the city's urban edge, hotel decor is accentuated by metal and glass elements, including a steel sculpture in the lobby titled "Edmonton Summer Solstice"—a tribute to the longest day of the year in Edmonton. All artwork featured throughout the hotel further highlights the local landscapes and architecture of the city.
"Our dedicated hotel team has long anticipated the launch of DoubleTree by Hilton in Alberta as an opportunity to deliver an unparalleled hospitality experience in West Edmonton," stated Steve Giblin, president & CEO, SilverBirch Hotels & Resorts. "We are thrilled to open our doors to guests and give them an upscale, full-service hotel experience unlike any other in the city."
Tags: DoubleTree by Hilton • Hospitality • Brands • Openings •
When you hear all the lodging industry projections for the months and years to come, much of the robust growth is forecast to be the result of the expected influx of travelers from China. In what could only be seen as good news for the industry, that expectation moved a little closer to reality when President Obama signed a visa waiver extension for Chinese travelers earlier this month.