Country Inns & Suites Offers Incentives, Launches New Design
Thursday June 27th, 2013 - 1:59PM B
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MINNEAPOLIS—Country Inns & Suites by Carlson is offering a set of incentives for developers interested in the brand’s properties, reducing franchise fees for properties with the brand’s new Generation 4 look.
Country Inns & Suites is offering, through the end of the year, reduced royalty, marketing and reservation fees, a total reduction of 5%, for hotels with 80 or more rooms that are built or converted into the brand’s Generation 4 design specifications and open as a Country Inns & Suites hotel within two years of signing a license agreement.
The offer of incentives for developers interested in building or converting a new Country Inns & Suites property with its new generation design specifications reduce franchise fees for investors significantly in properties with the brand’s newly modern look.
Country Inns & Suites finished 2012 with an increase in RGI of 1.6 points, which continued into 2013, as the brand finished April with a year-to-date RGI increase of 1.9 points.
Tags: • Hospitality • Brands •
When you hear all the lodging industry projections for the months and years to come, much of the robust growth is forecast to be the result of the expected influx of travelers from China. In what could only be seen as good news for the industry, that expectation moved a little closer to reality when President Obama signed a visa waiver extension for Chinese travelers earlier this month.