Starwood Invests More Than $400M in NYC Portfolio
Monday May 6th, 2013 - 9:53AM GB
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STAMFORD, CT—Starwood Hotels & Resorts Worldwide, Inc., together with its owner and developer partners, has invested more than $400 million to revitalize its New York City portfolio of hotels.
Newly renovated properties include the Sheraton New York Times Square Hotel; W New York-Times Square; W New York-Union Square; W New York; The Westin New York at Times Square; and The Westin New York Grand Central.
Starwood has also enhanced its New York City portfolio with the addition of several new properties in the past three years including The Chatwal, a Luxury Collection Hotel; Sheraton Tribeca New York Hotel; and W New York-Downtown. All nine of Starwood's global brands are represented in New York City, where the company has a total portfolio of 21 hotels.
The Sheraton brand's flagship hotel—Sheraton New York Times Square Hotel—completed its top-to-bottom renovation in March. All 1,781 guestrooms and suites, public areas, fitness center and meeting facilities have been transformed, and each guestroom and suite reflects a contemporary design and sophisticated look. The hotel's 60,000 sq. ft. of fully renovated meeting space is infused with light and features a fresh design scheme with warm tones and geometric patterns.
The Westin New York at Times Square recently renovated 330 deluxe rooms showcasing views of the Hudson River, the Empire State Building and 42nd Street. Upgrades include large flat-screen televisions, a floating desk, new colors and enhanced bathrooms with added vanity and shelf space. The hotel also features a newly renovated and complimentary 24-hour Westin WORKOUT fitness studio. Recently, over 24,000 sq. ft. of the 34,000 sq. ft. of meeting space was renovated with fresh color patterns and new lighting technology.
The Westin New York Grand Central debuted in October 2012 after completing extensive renovations to the historic, landmark property, formerly known as the New York Helmsley Hotel. The multi-million dollar renovation resulted in a complete redesign of the hotel's 774 guestrooms and its more than 14,000 sq. ft. of meeting and event space. The hotel also unveiled its brand-new Madison Ballroom, a 2,800 sq. ft. space with 18 ft. ceilings. Improvements to the hotel's meeting space include the addition of four new break-out rooms, teleconferencing capabilities, fiber optics and improved bandwidth. As part of the renovation, the lobby bar/restaurant was extended to 42nd street to include The LCL: Bar & Kitchen, NYC.
W New York-Union Square launched its newly redesigned Living Room last month, the final stage of the hotel's multi-layered renovation project. According to the company, the new Living Room design by New York-based Krause + Sawyer has an "Uptown Meets Downtown" narrative, yet also preserves many of the landmark 1911 Beaux Arts building's original design details, such as its turn-of-the century Great Room with 23-ft. high gilded ceilings and grand windows. The hotel's renovation also included all 270 guestrooms, the Extreme WOW and WOW suites, Todd English's Olives restaurant and the destination bar Lilium by Gerber Group.
W New York-Times Square has just completed renovation of its Extreme WOW and WOW suites. Inspired by the energy of New York City nightlife, the design elements offer a playful sophistication and a voyeuristic view of the city that never sleeps, according to the company. Highlights include a dining room table for eight that spins and rises hydraulically to become a bar, two plum-hued "hanging" chairs in the living room, a circular bed with views of the New York skyline, a new sound system, kitchenette and a built-in DJ Booth. The hotel's newly refurbished WOW suite offers the same skyline views, as well as two bedrooms, and a combined living room/dining room with wet bar nook.
W New York has completed renovations to its 9,020 sq. ft. of meeting facilities. Designed in collaboration with New York-based interior firm d-ash design, the meeting space includes eight break-out rooms and the 3,690- sq. ft. Great Room.
Tags: • Hospitality • Brands • Construction/Renovation •
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