New Director of Sales and Marketing at Westin La Paloma
Tuesday January 15th, 2013 - 9:52AM
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TUCSON, AZ—James M. Gelfand has been hired to be the new director of sales and marketing at The Westin La Paloma Resort & Spa, here. He will be responsible for directing group and leisure sales teams and programs, catering and convention services.
Gelfand has been with Starwood Hotels and Resorts for 11 years. Prior to joining the Westin La Paloma team, he served as director of sales and marketing at Turnberry Isle Miami and The Westin Copley Place; director of sales at The Westin Diplomat Resort and Spa and The Walt Disney World Swan and Dolphin Resort in Florida; and VP of sales, marketing and revenue management at PGA National Resort and Spa.
Tags: Hospitality Brands
The most recent NYU Conference, earlier this month proved, once and for all, that the lodging industry has finally turned the corner and happy days are, indeed, here again. While the economists and pundits all provided plenty of anecdotal evidence to bear that out in terms of supply and demand ratios, RevPAR projections, asset values and all the other metrics, that’s not what has me convinced.