AH&LA Raises Industry Visibility at Political Conventions
Thursday September 6th, 2012 - 9:20PM
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WASHINGTON–The American Hotel & Lodging Association hosted events at both the Republican and Democratic National Conventions this month to raise elected officials' awareness of the industry's priorities.
According to Marlene Colucci, AH&LA EVP for public policy, the events in Tampa, FL, and Charlotte, NC, were necessary if the Association is to be "at the forefront of politics." The conventions are a way to meet informally with local, state and federal leaders to talk about the importance of the industry and travel and tourism to the local and national economies. "We need to communicate that we are economic drivers, that we create jobs," she said.
The most recent NYU Conference, earlier this month proved, once and for all, that the lodging industry has finally turned the corner and happy days are, indeed, here again. While the economists and pundits all provided plenty of anecdotal evidence to bear that out in terms of supply and demand ratios, RevPAR projections, asset values and all the other metrics, that’s not what has me convinced.