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From lifestyle choices to luxury decisions. Back in January, when we unveiled the newly redesigned Hotel Business, Eric Danziger was the subject of our cover story for the ALIS issue. He had recently joined Hampshire Hotels Management as president and CEO, and had just transformed the operator into a full-fledged brand company, Début Hotel Group, which would become the umbrella for five brands (Augustus Hotels & Resorts, Dream Hotels, Time Hotels, Unscripted Hotels and Night Hotels).