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DoubleTree Names Donahue VP/Global Brand Marketing

Posted 8/7/2012 - 9:33:59 AM

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Karen Donahue is the new VP/Global Brand Marketing for DoubleTree by Hilton.

McLEAN, VA—DoubleTree by Hilton named  Kieran Donahue VP/global brand marketing, responsible for the development of long-term, global, market-share-growth strategies and brand marketing initiatives.

Donahue has held positions of increasing responsibility with the company during her 11-year tenure with Hilton Worldwide. Most recently, she was senior director of brand marketing for Hilton Hotels & Resorts. In that role, she developed and led an international, multi-faceted and cross-cultural marketing strategy that increased the full-service brand’s global awareness and contributed to its profitability. In addition, she was responsible for establishing award-winning entertainment industry collaborations, including with the film "Up in the Air," the television series "Hawaii Five-0,"  the Grammy Awards and the Tribeca Film Festival.

Earlier in her career with Hilton Worldwide, Donahue oversaw marketing responsibilities for co-branded credit-card initiatives and was instrumental in building global airline partnerships for the Hilton HHonors loyalty program.

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