HB ON THE SCENE: MICROS Introduces Commerce Platform
Friday June 28th, 2013 - 9:43AM VR
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MINNEAPOLIS—MICROS Systems, Inc. has unveiled the MICROS Commerce Platform (MCP), a single commerce engine that connects all consumer touchpoints, here at HITEC.
According to the company, this is the first time local, content and ecommerce systems have fully integrated in the hospitality space. The platform, which is a cloud-based SaaS, uses the omni-channel model.
“The MICROS Commerce Platform is poised to revolutionize the way that the hospitality and retail marketplaces approach commerce,” John Gularson, EVP, MICROS eCommerce, said in a statement. “The MICROS Commerce Platform solves the problem of a fragmented customer experience by focusing on the market need, and delivering an innovative, open and simple solution.”
Tags: • Hospitality • Suppliers • Trade Shows •
When you hear all the lodging industry projections for the months and years to come, much of the robust growth is forecast to be the result of the expected influx of travelers from China. In what could only be seen as good news for the industry, that expectation moved a little closer to reality when President Obama signed a visa waiver extension for Chinese travelers earlier this month.