Hilton Worldwide Inks Deal With Bulk TV For In-Room Entertainment
Thursday April 10th, 2014 - 12:36PM BD
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MCLEAN, VA—Hilton Worldwide has selected Bulk TV & Internet, a provider of DIRECTV services for hotels, as a strategic supplier to provide in-room entertainment services across the company's hotels in the U.S.
According to Bulk TV, the agreement marks the first comprehensive and strategic relationship between a hospitality company and a TV programming provider. Bulk TV is a preferred partner to provide these services to Hilton hotels and currently provides services to upwards of 300,000 rooms nationwide.
"We are very pleased about the new in-room entertainment options that will be available to our guests nationwide," stated Josh Weiss, VP, brand and guest technology, Hilton Worldwide. "A partnership with Bulk TV & Internet as one of our strategic suppliers was a strong fit for us."
Tags: Hilton Worldwide • Bulk TV • strategic supplier • Hospitality • Brands • Guest Facing •
When you hear all the lodging industry projections for the months and years to come, much of the robust growth is forecast to be the result of the expected influx of travelers from China. In what could only be seen as good news for the industry, that expectation moved a little closer to reality when President Obama signed a visa waiver extension for Chinese travelers earlier this month.