Marriott International Debuts Two New Dubai Properties
Wednesday January 15th, 2014 - 9:41AM BP
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DUBAI, UAE—Marriott International has opened two new properties in Dubai to kickstart the expansion of its growing pipeline across the Middle East and Africa. The two properties carry the company’s signature brand, Marriott Hotels, as well as its upscale serviced apartments brand, Marriott Executive Apartments.
The properties are situated in close proximity to Dubai’s Royal residence, Zabeel Palace, and offer scenic views of the city landscape of Sheikh Zayed Road, Business Bay and the world’s tallest building, Burj Khalifa.
“It is an exciting time for Marriott International as we start off the year opening two beautiful properties in Dubai. The Dubai Marriott Hotel Al Jaddaf is our first of many future properties that are aligned with the brand’s new positioning and strategic direction, while the Marriott Executive Apartments Dubai Al Jaddaf further strengthens our footprint in the region’s extended stay segment,” stated Alex Kyriakidis, president and managing director, Marriott International Middle East and Africa.
He added, “We are delighted to be working with our partners, Nilona Holding, owners of the Dubai Marriott Hotel Al Jaddaf and Marriott Executive Apartments Dubai Al Jaddaf, to open these two attractive properties, which are in line with Dubai’s projected industry growth over the next few years as we move towards Expo 2020.”
The Dubai Marriott Hotel Al Jaddaf is the first Middle East and Africa property to open as per the new brand transformation that Marriott Hotels has been going through globally since last year. This includes not only a new logo which keeps the “M,” while modernizing its overall appeal, but also an ongoing innovation throughout its hotels around the world, with re-designed lobbies and public spaces known as “Greatrooms” and introducing a mobile check-in application.
Marriott Hotels has also launched a multi-year campaign titled “Travel Brilliantly” to amplify the brand’s dedication to the future of travel. The Dubai Marriott Hotel Al Jaddaf has 352 rooms across eight floors with 192 Deluxe King and 107 Deluxe Double rooms, including 39 Executive Suites, two Zabeel Suites and an exceptional Presidential Suite.
Tags: Marriott • Hospitality • Brands • Openings •
When you hear all the lodging industry projections for the months and years to come, much of the robust growth is forecast to be the result of the expected influx of travelers from China. In what could only be seen as good news for the industry, that expectation moved a little closer to reality when President Obama signed a visa waiver extension for Chinese travelers earlier this month.