Hilton Worldwide Reaches Milestone with Dual-Branded Hotel Opening
Wednesday August 6th, 2014 - 10:11AM PB
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CHICAGO—Hilton Worldwide has opened the dual-branded, 352-room Hampton Inn and Homewood Suites by Hilton Chicago Downtown/Magnificent Mile, which also marks the company’s 700,000th room globally and Homewood Suites’ 350th hotel opening.
“This hotel opening is not only exciting because it uniquely blends two of Hilton Worldwide’s strong focused service brands in one of the world’s most sought after travel markets, but also because it signifies two important milestones for the company,” said Phil Cordell, global head, focused service and Hampton brand management, Hilton Worldwide. “Reaching Homewood’s 350th hotel opening and Hilton Worldwide’s 700,000th hotel room reinforces our brand strength and company footprint as the largest hotel company in terms of hotel rooms open, in the pipeline and under construction.”
The 40-story development, a conversion of the former Crowne Plaza Hotel, combines 225 Hampton and 127 Homewood Suites rooms across all floors—a first for Hilton Worldwide. The hotel is owned and managed by Palm Beach, FL-based Driftwood Hospitality Management, Inc. and includes the addition of a new 5,000 sq.-ft. restaurant, the “Windsor,” from the Chicago-based Four Star Restaurant Group.
“While dual-brand hotels will always maintain each brand’s identity, they allow us to offer guests a greater variety of options and also save hoteliers on operational costs like housekeeping, laundry and meeting facilities,” said Craig Mance, SVP, development – North America, Hilton Worldwide. “The opening of this dual-branded hotel brings together two distinct accommodation offerings under one roof in one of the country’s top markets.”
Hampton Inn and Homewood Suites Chicago Downtown/Magnificent Mile joins Hilton Worldwide’s current portfolio of nearly 20 dual-branded hotels. Dual-branded properties come with a number of benefits for guests and franchise owners alike, with enhanced common areas like fitness centers and pools, and a greater choice of different-priced experiences under the one roof. According to Hilton, dual-branded properties also create operational efficiencies and increase cross-selling opportunities, drawing in new loyal customers.
Located near Michigan Avenue’s Magnificent Mile, Hampton Inn and Homewood Suites Chicago Downtown/Magnificent Mile guestrooms provide views of Lake Michigan. The family-friendly hotel’s location is convenient for numerous dining and shopping options, and is just across the street from Northwestern Memorial Hospital, Lurie Children’s Hospital and Rehabilitation Institute of Chicago.
Tags: Hilton Worldwide • Hospitality • Brands • Openings •
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