Lesnick Appointed Wyndham’s Chief Marketing Officer
Monday June 2nd, 2014 - 1:03PM Y
| | | | | | | | | | |
These are shortcuts to your favorite social networking and bookmark sites. Add this story to your Facebook page, del.icio.us, DiggIt, and many others!
PARSIPPANY, NJ—Wyndham Hotel Group has appointed Josh Lesnick as its chief marketing officer.
In this position, Lesnick will be responsible for the company’s brand, loyalty and online marketing, as well as e-commerce, global sales, hotel system strategy and revenue management functions.
For the last six years, Lesnick served as president and CEO of Audience Rewards, an industry-wide marketing alliance created by Broadway theater owners and national arts presenters to promote new audiences and to reward loyal patrons.
Before that, he had worked in hospitality for nearly two decades in leadership positions with Starwood Hotels and Resorts and Hyatt Hotels Corporation. Lesnick focused on hotel marketing, customer relationship management, online marketing, loyalty and membership programs.
Tags: Josh Lesnick • chief marketing officer • Wyndham Hotel Group • Audience Rewards • Hyatt Hotels Corporation • Starwood Hotels and Resorts • Hospitality • Brands •
For the past few years, the talk of The Lodging Conference in Phoenix had been focused on the economic recovery, solid industry projections and “cautious optimism.” With the word cautious no longer necessary, the economic outlook took a backseat this year to the seemingly unending parade of new lifestyle brands.