Modus Hotels Makes Foray into Baltimore
Friday February 14th, 2014 - 9:36AM PH
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BALTIMORE, MD—Modus Hotels relaunched the Brookshire Suites Baltimore here at 120 East Lombard St., marking its foray into the market.
Seattle, WA-based interior designers, Dawson Design Associates, whose portfolio includes Hotel Zetta in San Francisco and Hotel 1000 in Seattle, reimagined the space with a juxtaposition of hard edge art statements and timeless elements. Modular sofas and a communal table occupy the lobby, where the Red Bar features local brands. Interpretations of street art commissioned by local artist and creator of the Baltimore Love Project, Michael Owen, call to mind Baltimore¹s row houses. The space also is accented with black-and-white photographs of Baltimore-born musicians: Frank Zappa, Mama Cass Elliott and Adam Duritz, lead singer from Counting Crows.
"We wanted to create a lifestyle hotel that was truly connected to the edgy, modern feel that is Baltimore, with the Brookshire Suites emerging as an urban playground for business and leisure travelers," stated Modus Hotels President/CEO Aaron Katz.
Accommodations include 97 studio and one-bedroom suites with oversize desks, mini-refrigerators and bay windows with views of Baltimore¹s Inner Harbor. Guestrooms feature street art themes, with artist portraits, bright pops of color and graffiti wall covering against gray textured walls.
The hotel features nearly 2,000 sq. ft. of event space; two rooms including a multi-use 12th floor space with harbor views; and daily breakfast and grab-and-go snacks and beverages from the lobby¹s Marketplace.
The hotel is one block from the Inner Harbor and is walking distance to the Baltimore Convention Center, M&T Bank Stadium, Oriole Park at Camden Yards, the National Aquarium, and the Baltimore Arena.
Tags: Modus Hotels • Brookshire Suites Baltimore • Hospitality • Ownership • Openings •
For the past few years, the talk of The Lodging Conference in Phoenix had been focused on the economic recovery, solid industry projections and “cautious optimism.” With the word cautious no longer necessary, the economic outlook took a backseat this year to the seemingly unending parade of new lifestyle brands.