Hospitality Mints Selects Marriner as New Agency of Record
Friday January 31st, 2014 - 9:52AM R
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BOONE, NC—Hospitality Mints, supplier of custom mints, has named Marriner Marketing Communications as its agency of record.
Marriner will conduct proprietary research to identify unique business-to-business and business-to-consumer insights that will drive brand messaging for Hospitality Mints. Creative deliverables include digital strategy and design for e-commerce vehicles, a revitalized social community as well as content and search marketing. In addition, new sales materials and activation strategy are in development.
"Marriner's clarity-driven approach to communications and fresh, strategic thinking proved that it is the right agency partner for our business and marketing needs," said Mike Holzworth, president & CEO of Hospitality Mints. "We are confident that Marriner's retail and foodservice expertise will be instrumental in helping fuel our growth."
Tags: Hospitality Mints • Hospitality • Suppliers •
When you hear all the lodging industry projections for the months and years to come, much of the robust growth is forecast to be the result of the expected influx of travelers from China. In what could only be seen as good news for the industry, that expectation moved a little closer to reality when President Obama signed a visa waiver extension for Chinese travelers earlier this month.