Four Points By Sheraton Brings Back Best Brews & BBQ
Wednesday July 17th, 2013 - 10:28AM BK
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STAMFORD, CT—After a successful pilot program last year, Four Points by Sheraton has launched its Best Brews & BBQ event across all of its North American hotels.
Hosted by hotel GMs, the event takes place on Wednesday evenings and offers complimentary BBQ-style appetizers and local craft beer.
"The Four Points guest is often pressed for time on the road, with little opportunity to socialize, much less to really experience the destination," Brian McGuinness, Starwood's SVP, specialty select brands, said in a statement. "Best Brews & BBQ gives even our busiest guests the chance to sample authentic local flavor in the form of a great craft beer and enjoy a short break with colleagues and other travelers without leaving the hotel.”
Tags: • Hospitality • Brands • F+B •
When you hear all the lodging industry projections for the months and years to come, much of the robust growth is forecast to be the result of the expected influx of travelers from China. In what could only be seen as good news for the industry, that expectation moved a little closer to reality when President Obama signed a visa waiver extension for Chinese travelers earlier this month.