IHG Expands the Holiday Inn Brand Family in Brazil
Tuesday February 25th, 2014 - 9:35AM BPG
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MIAMI—IHG has signed the new-build Holiday Inn Porto Maravilha and Holiday Inn Express Porto Maravilha hotels.
The 32-story hotels will be located in Rio de Janeiro’s revitalized downtown area of Porto Maravilha. The hotels, owned by Odebrecht Realizaçöes Imobiliárias and FII PM Caixa Fundo de Investimento Imobiliário Porto Maravilha, will be managed by IHG.
“We see great potential for our brands in Brazil,” said Joel Eisemann, chief development officer, the Americas, IHG. “The redevelopment plan in Porto Maravilha aims to restore the city’s heritage while enhancing the city through new structures and economic opportunity. We are delighted to serve as a part of the city’s revitalization and for the opportunity to reenter the booming Rio de Janeiro market during a time of such promising evolution.”
Museums, parks and new restaurants are opening nearby the 244-room Holiday Inn Porto Maravilha and 350-room Holiday Inn Express Porto Maravilha as the area undergoes its restoration plan before the 2016 Summer Olympics is hosted in Rio de Janeiro. Both hotels are expected to open by July 2016 for the Olympic games.
The new hotels will be designed in line with the Holiday Inn Brand Family’s $1 billion global brand re-launch. Both hotels will share the same tower and operational area. The residential design of the hotels will include business-focused necessities such as an ergonomic workstation and data ports. The bathrooms include a multifunctional showerhead, as well as a signature shower curtain with curved shower rod, and bath amenities. Additionally, each room will feature standard Holiday Inn and Holiday Inn Express brand guestroom accommodations—double, queen or king-sized beds, a sitting area with a lounge chair, hairdryer, micro-fridge, coffeemaker, iron and ironing board.
Tags: IHG • Holiday Inn Porto Maravilha • Holiday Inn Express Porto Maravilha • Rio de Janeiro • Brazil • Olympics 2016 • new build • Hospitality • Brands • Construction/Renovation • Openings •
For the past few years, the talk of The Lodging Conference in Phoenix had been focused on the economic recovery, solid industry projections and “cautious optimism.” With the word cautious no longer necessary, the economic outlook took a backseat this year to the seemingly unending parade of new lifestyle brands.