Hilton to Operate Conrad Fort Lauderdale
Thursday January 9th, 2014 - 10:33AM BOCG
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FORT LAUDERDALE, FL—Hilton Worldwide has signed definitive agreements with CFLB Partnership LLC to open and operate a 290-room Conrad Hotels & Resorts branded residence and resort located here.
Currently undergoing a more than $34-million renovation and property enhancements, the 24-story oceanfront Conrad Fort Lauderdale has an anticipated opening in 2015.
John T. A. Vanderslice, global head, luxury and lifestyle brands, Hilton Worldwide, stated, “Conrad Fort Lauderdale will represent a destination for a new generation of global luxury travelers for whom life, business and pleasure seamlessly intersect.”
Located on a two-acre block between Sunrise and Las Olas Boulevards at 551 N. Fort Lauderdale Beach Blvd, the property will include a fitness center, Conrad spa, oceanfront dining experience, beach concierge, elevated pool deck with a swimming pool, poolside restaurant and bar, and gourmet market.
Originally designed by architect Michael Graves, the property is being updated with new architectural and design features by the architectural firm Garcia Stromberg in collaboration with interior design firm Edge of Architecture. Upgrades include a porte cochere entrance with 24-hour valet service, an enhanced lobby experienced and a new glass-encased meeting and banquet area connecting the resort property’s two towers three stories above ground level.
Conrad Fort Lauderdale will also offers the mobile Conrad Concierge app, which gives global luxury travelers the ability to customize details of their hotel stay before, during and after each visit via a smartphone or tablet.
Tags: Hilton Worldwide • Conrad Fort Lauderdale • Hospitality • Brands • Architecure & Interiors • Construction/Renovation • Management Companies •
For the past few years, the talk of The Lodging Conference in Phoenix had been focused on the economic recovery, solid industry projections and “cautious optimism.” With the word cautious no longer necessary, the economic outlook took a backseat this year to the seemingly unending parade of new lifestyle brands.